B2B Marketing Copywriter - Technology

Content Senior Account Executive

Ref: 516Thursday 2 September 2021

Up to £33,000

NEW B2B Marketing Copywriting position with one of the leading communications agencies in London. 

Are you passionate about technology? Do you have the ability to explain complex topics and subjects in simple terms? 

If the answer is yes, and you're ready for that next step in your career, then please read on and get in touch to discuss further. 

Role overview: 

Our client is looking for a talented B2B marketing copywriter to join the growing team. The role is to provide high quality written content, working with a huge global, well-known technology brand. 

You will have an understanding of B2B and/or technology industries, and the ability to quickly grasp new technologies and their context within the overall business environment.

  • You will develop engaging medium and long-form content assets that connect with technology and B2B audiences and communicate specific marketing messages. 
  • You will write impactful short copy that captures attention and incites action e.g., web copy, social posts, emails, advertising copy and video scripts.
  • You will develop multimedia and social content approaches.
  • To work closely with senior copywriters and other creative/content focused people within the team to develop effective content strategies.

Key responsibilities: 

  • Writing copy to the highest standard that meets specific marketing requirements;
  • Ensuring attention to detail is constantly maintained; 
  • Developing creative content approaches in line with content strategy;
  • Developing content assets in a range of formats based on client briefs;
  • Generating creative concepts for assets, campaigns and programmes;
  • Liaising and collaborating with clients;
  • Providing input on content strategy;
  • Conducting content audits and compiling content inventories.